Legal
What cookies we use and how to manage your preferences.
Last updated: 14 May 2026
Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences and understand how you use it. Some cookies are essential for the site to work; others are optional and only set with your consent.
These cookies are required for the website to function. They cannot be disabled.
| Cookie | Purpose | Duration |
|---|---|---|
| buildersai_consent | Remembers your cookie consent choice so we do not ask again on every visit | 1 year |
These cookies are only set if you click "Accept All" or enable analytics in the cookie settings. They help us understand how visitors use the site so we can improve it.
| Service | Purpose | Provider |
|---|---|---|
| Google Analytics 4 | Traffic analysis, page views, user journeys, session data. Enables returning visitor recognition when consent is granted. Data stored in EU data centres. | Google LLC |
| Microsoft Clarity | Heatmaps and session replays that show how visitors interact with pages. Helps us identify usability issues. Data stored in EU data centres. | Microsoft Corp. |
| Meta Pixel | Measures conversion from Meta (Facebook/Instagram) advertising campaigns. Does not enable retargeting or cross-site tracking beyond conversion measurement. | Meta Platforms |
| Google Ads | Measures conversion from Google Ads campaigns. Does not enable retargeting or remarketing without separate consent. | Google LLC |
We use Google Analytics with Consent Mode v2. Even if you decline analytics cookies, Google Analytics loads in a cookieless mode. No cookies are set on your device and no persistent identifiers are created. Google receives only: page URL, referrer, browser type, and a truncated IP address used solely for country-level geolocation. This data is used to produce basic, aggregated, anonymised page-view counts. We rely on legitimate interest (Article 6(1)(f) UK GDPR) as the legal basis for this minimal processing.
You can change your cookie preferences at any time. Clicking the button below reopens the consent banner so you can update your choices.
You can also block or delete cookies directly in your browser settings. Note that blocking essential cookies may prevent parts of the website from working correctly.
For full details on how we handle personal data, see our Privacy Policy. For questions, contact privacy@buildersai.co.uk.
